Back to Branding
Lucihub is a managed service video production cloud and mobile app. Their service captures user generated content from multiple collaborators and outputs professionally edited videos in hours not weeks. I was tasked to rebrand the company, recreate a new logo, redesign their dashboard, and create their current landing page.
Branding
UX/UI
The meaning of the company’s name parallels with its iconography. It symbolically represents light and makes reference to the video and film industry. The new Lucihub icon is the original L wedge logo transformed into a camera light with barn doors.
Green and blue are neighbors on the color wheel and their cool hues form a refreshing combination. Green is the primary color of Lucihub as it represents the brand’s persona of being energetic, positive, bright, and elegant.

Studio Cernaz

Studio Cernaz provides a range of services related to design, branding, marketing, and advertising, with the goal of helping clients establish their brand identity, promote their products or services, and enhance their market position.
Email: danielle@studiocernaz.com
© 2023 Danielle Nazareno. All rights reserved